Consulting | Winter 2013
Nat & Dan are two Brooklyn based chicks who were looking to open an etsy shop of their homemade artisanal products – from knit goods to soy candles. They wanted their identity to communicate the TLC that went into every piece, and wanted to include their two loves, their cats Snugga & Dooba. From there I created a the logo of the two taking a cat nap with their intertwined tails forming a heart shape around the text which I’ve rendered in a handwritten script. To finish the organic look we turned this graphic into a rubber stamp which they’d use on all their packaging, business cards and promo items. From product to packaging everything really is “made from scratch”.